Local talent on display at the Maui Shred Jam 2014 The Maui Shred Jam was actually supposed to be held on Saturday, but due weather had to be postponed to Sunday. This was a good decision as the weather could not [...]

Our guys in Spain are having fun enjoying some waves and freeride on our Hoku Freeride Longboards. There is really nothing more fun than catching waves in the morning and then go for a great Skate Session in the afternoon [...]

The winter surf season was already in full swing with several days of high surf advisory level wave heights, when the last race of the Hawaii Winter Outlaw Series of 2013 took place on Maui. The Mauichallenge brings the best [...]

While we were out on the streets longboarding all summer, the season now has definitely changed and the waves have now taken over. So I changed my 39' Hoku Freerider Longboard for my 6'2" short board. After my first good [...]

No waves - No problem... the 40inch Longboard Magazine features the story of our brand in a nice article and clarifies some misconceptions... I am super stoked that Germany's 40inch Longboard Magazin ran our story. With the continuing success in Europe [...]